Sterling Main Street

Enjoy shopping, music, live performances, annual tree lighting and visits with Santa.

Sterling's annual Hot Dog Day was back Friday, offering 25-cent hot dogs, chips and water at locations in the downtown.

The “Rally on the Rock” cruise-in series kicks off from 6-8 p.m. Friday, June 7, and continues on the first Fridays of July and August.

Sterling Main Street has been designated as an Accredited Main Street America program for the 15th year in a row.

The 2024 event is scheduled for Sunday, May 5, at the Sterling Marketplace, 111 W. Second St., in downtown Sterling. Onsite registration is from 8 a.m. until noon that day.

Ryan and Ashley Nares are working hard to bring The Mercantile Ballroom and Cocktail Lounge to downtown Sterling.

The new Sterling Main Street downtown business incubator, Shoppes at Grandon Plaza, is readying for its second round of retailers.

The evening will be capped off with a fireworks display over the Sterling riverfront at 8 p.m.

Building Lasting Impressions that Never Die leaders from five area high schools volunteered at Sterling's Hot Dog Days as part of their training this weekend. Students helped at the fun fair, washed cars and volunteered to sell hot dogs and popcorn around the city as part of the 40 plus year old Hot Dog Days event.

The new Sterling Main Street downtown business incubator, Shoppes at Grandon Plaza, open Wednesday, June 7, 2023 Four new retailers will take up shop in the free standing "chalets."

The Sterling Riverfront Commission unveiled plans for redevelopment of the riverfront during a public opening Wednesday, March 5, 2023.

The Sterling Riverfront Commission unveiled plans for redevelopment of the riverfront during a public opening Wednesday, April 5 2023.

The Twin City Farmers Market continues to offer fresh food, bread, pet treats and art pieces at its downtown indoor Sterling location.

Officials are working with developer Gorman & Co. and Studio GWA on their Riverfront Reimagined Project, whose goal is to transform the Lawrence Bros. and National sites into places of living and commerce.

The grant will ensure that construction continues on the Shoppes at Grandon Plaza project which hopes to open in the spring for six business startups.

T-Mobile has donated $50,000 to Sterling Main Street to help with construction costs of the Shoppes at Grandon Plaza project. The plaza is made up of six incubator pods that will go to help start and grow small businesses.

Sterling Main Street is taking applications for its new retail business incubator, Shoppes at Grandon Plaza, which is set to open in the spring.

Sterling Main Street served up a frothy glass of fun during their annual Hops on the Rock beer festival.

The local craft beer festival will be Oct. 9.